Ready for every news cycle
Lookatmedia™
If your newsroom only works when PR teams are available, you’re missing opportunities for positive coverage. At Lookatmedia™, we keep stories always on and accessible to media.
If you have an online newsroom that only works when your PR team are available, or have time to engage with the media, then you’re missing opportunities for more positive media coverage.
The clock's ticking
Journalists operate with the knowledge that deadlines are hanging above their heads, like the sword of Damocles. They know there is no such thing as an extension and have all experienced what happens when they can’t access the info, images, and videos they need to complete a story on deadline. This experience informs how they work and how they perceive your PR team and newsroom. If they can’t get exactly what they need immediately, they move on to the next source or storyline. Depending on their experience, they may even vow never to reach out to your brand again.
Helping journalist meet their deadlines
Lookatmedia™
Deadlines define journalism. If journalists can’t instantly access the assets they need, they move on. At Lookatmedia™, we ensure always-on access to stories, images, and video for faster coverage.
Helping journalist meet their deadlines
Lookatmedia™
Deadlines define journalism. If journalists can’t instantly access the assets they need, they move on. At Lookatmedia™, we ensure always-on access to stories, images, and video for faster coverage.
What are you waiting for?
Some elements of the media engagement process can’t be hurried. These are generally the human elements, like interviews or comments. These are friction points that require your team’s attention. Provision of story ideas, event information, backstories, research, images, videos, and answers to frequently asked questions should not be friction points for media engagement… or the priority of your PR team. Lookatmedia™ newsrooms are designed to take care of all of those needs for the media, 24/7, and without any need for your team to fulfill those time consuming and repetitive tasks.
Upskill now
Lookatmedia™
What are you waiting for? At Lookatmedia™, we remove friction from media engagement by delivering 24/7 access to stories, assets, and information, so PR teams can focus on high-value human interaction.
Upskill now
Lookatmedia™
What are you waiting for? At Lookatmedia™, we remove friction from media engagement by delivering 24/7 access to stories, assets, and information, so PR teams can focus on high-value human interaction.
Everywhere, all at once
Lookatmedia™
Lookatmedia™ puts media engagement in your pocket, mobile access to stories, assets, and information 24/7, freeing PR teams to focus on high-value human connection on the move.
Everywhere, all at once
Lookatmedia™
Lookatmedia™ puts media engagement in your pocket, mobile access to stories, assets, and information 24/7, freeing PR teams to focus on high-value human connection on the move.
What’s the time?
It’s a big world, with 24 separate time zones. In each of those time zones, journalists, photo editors, and producers are all working tirelessly towards their individually timed deadlines. Although there is local news, the media itself is borderless, so you need an online newsroom that can successfully operate across the globe. It’s why Lookatmedia™ online newsrooms are designed to work effectively, securely, and independently 24/7 when your PR team are focused on other activities…like sleeping.
Beyond borders
iStock
In a 24 time-zone media world, news never stops. At Lookatmedia™, we ensure online newsrooms operate globally, securely, and 24/7, so stories are always ready when journalists need them.
Beyond borders
iStock
In a 24 time-zone media world, news never stops. At Lookatmedia™, we ensure online newsrooms operate globally, securely, and 24/7, so stories are always ready when journalists need them.
Safe, secure, smart, practical
Lookatmedia™ online newsrooms are possibly the smarter online newsrooms currently available. The underlying advanced technology is designed as a productivity tool for your PR team and (most importantly) the media. Lookatmedia™ technology reflects many of the features of the internal systems used by the media to create, publish, broadcast, and monitor content. It's why we have a Digital Asset Management solution at our core that can service your entire enterprise. It's why we have a low friction environment that aids independent discoverability and content creation by journalists. It is also why journalists return again and again to our clients' online newsrooms, providing more of the type of media coverage brands desire.
…And now, the news
Lookatmedia™
At Lookatmedia™, we build safe, secure, and practical online newsrooms powered by advanced DAM technology that mirrors modern media systems. Designed for journalists, it drives repeat engagement and stronger coverage.
…And now, the news
Lookatmedia™
At Lookatmedia™, we build safe, secure, and practical online newsrooms powered by advanced DAM technology that mirrors modern media systems. Designed for journalists, it drives repeat engagement and stronger coverage.
